Bikram is pissed. And when Bikram is pissy, you can bet he’s suey! The beef between B-Don and Yoga to the People went public a few months ago with the closure of a Penn Station Bikram Yoga location and the subsequent slinging of blame in the direction of YTTP in public letter form. The story’s [...]
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Stephen Colbert, on ‘The Colbert Report’ gives a tip of the hat to Lululemon over the Ayn Rand predic-ridic-ament. This is pretty priceless if you appreciate a bit of poking fun. Nation, with Lululemon’s endorsement it won’t be long before Ayn Rand’s philosophy makes its way into yoga classes across the country and we start [...]
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We are referring to this as the lululemon/Ayn Rand predic-redic-ament. The issue has transcended the yoga world, reaping commentary from news outlets like NPR to Forbes.com. In the yoga community, though, the kerfluffle has stayed mostly amongst perturbed practitioners and consumers, until clothing brand Lucy Activewear decided to step onto the proverbial soapbox and speak their [...]
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Not to beat around the lulu pants, but this perspective on the Ayn Rand/Tea Party/Lulu ideology pushing is rather fascinating and worth your time as practicing yogis and/or consumers. While some lulu customers have taken it personally, having “Who is John Galt?” a phrase from what is being called the Tea Party bible, handed to [...]
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The Ayn Rand/Lululemon predic-ridic-ament is gathering steam, with people in the yoga world outraged (and probably the same amount unfazed) over the “Who is John Galt?” shopping bags and subsequent alignment with what some deem controversial, or “non-yoga” philosophies. The quote is from Rand’s 1957 novel Atlas Shrugged, which is considered by some as the “bible [...]
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And where the fitness regimen goes, so will the vitamins and supplements follow. Not only can you get your profuse perspiration on at Bikram class you can chase it down with partnered coconut water and sponsored ayurvedic supplements. Bikram yoga has announced its collaboration with a supplement company called Natrol, Inc. and will now offer their Vedic [...]
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The seasons change, our down dog evolves (always…what is the deal?) and yet Lululemon just downright refuses to cease in their mission of ruckus-causing and awkward affirmation-making. Tis the quest for greatness. Goals do not die easy! This time, with a literal attack on the antagonistic of mediocrity, Lulu has launched another controversial ship into [...]
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File this in the ‘Oh really?’ FYI category… Coconut water is everywhere! Not just your local Bikram studio anymore. Just ask the huge redheaded Rihanna at all the bus stops. So, coco-hydraters out there, what’s all the fuzz about anyway? An in-depth article at Slate takes a stab at how folks have become so coo coo [...]
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by J. Brown Flipping through the catalog for a big name yoga and retreat center, I was shocked to notice that they advertised their yoga teacher training programs as “Yoga Alliance Approved.” Misrepresentations like this are the dirty little secret of the yoga industry. No one really wants to admit there is no accreditation for [...]
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by Alexandra Moga At the crossroads of fashion and yoga is the newest member of the style set to venture into mat-wear: Vivienne Tam. The Chinese designer launched her LI-NING x Vivienne Tam “Fashion Yoga Collection” Tuesday during Mercedes-Benz Fashion Week here in New York with an outdoor public display of yoga. Oh, my. A [...]
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