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NYC yogis, turn on your burgl-dar! A thief is running rampant robbing Manhattan shops and restaurants, and he hasn’t spared the yoga stops! Among the 22(!) targets, since late last month, of barber shops, beauty salons and fast food chains, was Pure Yoga on the Upper East Side! The yoga studio on 86th St. was [...]
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Baba Ramdev Unveils His Yoganomics Plan: He’s a one man wonder!
Employees of the Bombay Stock Exchange (BSE) were treated to some quality Swamster time recently during their very own special Ramdev Yoga Camp. Not content with politics, technology, curing everything in the world, Ramdev threw his Economist hat into the ring. Speaking on the yog [...]
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Yoga Day Canada, Feb 28: Well it doesn’t quite have the ring of Yoga Day USA, but yogadorks of the great white north can still have their own day of yoga awareness and free studio marketing too. Indeed, Yoga Day Canada 2009 is set for this Saturday February 28. Hadn’t heard about it? No worries, [...]
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According to today’s news the yoga business is alive and well, thriving even! Frazzled members of Crunch and Equinox gyms are swarming to even more yoga and meditation classes added to the January schedule. Maybe yoga really is recession proof! Or, maybe not. The sources interviewed for this latest article are super mammoth gyms (with [...]
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Save Money With a Home Practice: In tight times your fitness expenses might be the first to get cut. But developing a home practice means you don’t have to quit cold turkey. Best advice? For beginners, go to a class first, maybe a few classes, to get basic instruction before attempting to follow videos or books on your [...]
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Advertising is a tough game in this town, with so much bustling about and ads literally plastered everywhere you can imagine, it’s hard to make your business stand out. That’s why we’re not surprised by Pure Yoga’s efforts to go overboard with their “green” marketing strategy. We’ve talked about the furry green wall before, and [...]
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Attention Manhattanites, the big day is fast approaching! That being Pure Yoga’s grand opening, of course! We’re bracing ourselves for June 25, the day when the mammoth yoga company from the far east launches its flagship studio in a plot to take over Manhattan’s Upper East Side - just another big step in their plan [...]
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Looking to cash in on the burgeoning yoga boom, Pure Yoga, the behemoth yoga company from Asia, with a NO drop-in policy (we’re betting that can’t last), will be opening the doors of it’s first US location next week June 25th, right here in New York City. The general class schedule can be found [...]
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